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5 Simple Ideas to Boost Your Instagram Engagement Now

April 24, 2017, by Ang Woon Lan

Since its acquisition by Facebook, Instagram has grown to become one of the most loved social media platform with a total of 200 million users, and has become one of the highest engagement social […]

Instagram Social Media Marketing Social Media Advertising


Content Tips From 5 of the Best Brands on Instagram Today

April 18, 2017, by Nadirah Norruddin

Amassing 1000 followers on any social media network is likely to be a feat for numerous start-ups vying to be recognised by consumers in the digital world. However, the advent of Instagram and its […]

Content Marketing Instagram Social Media Marketing


9 Proven Social Media Strategies To Drive More Traffic to Your Website

April 12, 2017, by Terrence Ngu

  Image source: Your brand has most likely spent a considerable amount of time and money building your Facebook presence, but noticed none of these "likes" were converted into […]

Inbound Marketing Internet Marketing Strategy SEO Social Media Marketing


Best Chinese New Year Ads 2015

April 10, 2017, by Nadirah Norruddin

With Chinese New Year round the corner, billions worldwide are ushering in the year of the goat with much excitement and zest. This is not without bouts of nostalgia as we reminiscence on lost […]

Advertising Case Study Content Marketing


How to Create The Perfect Facebook Post Every Time

April 05, 2017, by Terrence Ngu

Facebook Marketing Social Media Marketing


8 Social Media Marketing Objectives And Metrics That Matter

March 29, 2017, by Terrence Ngu

  Source: Awareness Social Media Marketing has become an integral part of many companies marketing strategies. But many of these companies are struggling to define clear objectives for their social […]

Analytics metrics Sales Funnel Social Media Marketing Statistics


5 Best Practices to Create Successful Instagram Campaigns

March 24, 2017, by Ang Woon Lan

    Despite having the highest engagement among all social media platforms, few companies have truly been able to tap into the full reach of the Instagram platform to create successful campaigns. […]

Case Study Instagram Social Media Campaigns


3 Proven Social Media Campaigns to Skyrocket Your Social Media Engagements!

March 16, 2017, by Jia Hui Lim

Games and contests are starting to become a hit on social media. With the constant giveaways and simple games we observe on social media, it is inevitable to wonder what are the various types of […]

social media campaign facebook contest


Best Gamification Lessons We Can Learn from China

February 02, 2017, by Terrence Ngu

Gamification is everywhere and it is the new secret weapon for every successful marketers. More and more businesses are using gamification to create brand awareness and drive user engagement. The […]



2017 Content Marketing Trends Every Marketeer Needs to Know

June 07, 2016, by Eugene Phoa

Content marketing is a marathon, not a sprint. And with 2017 just a few months away, it’s important that we prepare for the next leg by reviewing the latest content marketing trends. From producing […]

Content Marketing epic content trends

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